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Objective:

Recognise Wexford-based businesses which excel in harnessing the latest business thinking and technology to place them at the cutting edge online and in e-commerce.

Criteria:

• Innovation in digital marketing
• Engagement across social media platforms
• Measurable e-commerce gains

Application Questions:

1. Business Background

Briefly describe your business, including your vision, strategy, and staff roles.

What is unique about your brand and quality in products, services, or delivery mechanisms. Briefly outline your risk management strategy around cyber threats to your brand or financial controls

2. Marketing Plan

Businesses are aware that marketing and keeping pace with technology and digital change is critical to success.

What is your overall online marketing strategy; how do you achieve competitive advantage online for your business products or service. Describe some offline activities that are included in your marketing plan?

3. Digital Marketing

In terms of your digital sales and marketing activities, how do you measure business performance, presence, awareness, sales leads, conversions, engagement, and growth? Please include examples of campaigns to illustrate performance metrics.

Specifically, please explain how you create flow and clarity in your web design and layout. What is your web content objective, how often do you update copy/content to keep it relevant, how do you maximise search engine optimisation/keyword searches/ad word campaigns? Do you blog?

4. Social Media Strategy

Outline recent social media activities that positively impacted your business performance, and engagement.

Describe how you use different social media platforms in terms of imagery, video, content, key messages? Which platform secures the highest engagement and why?

5. E-Commerce

Outline how your digital marketing and social media strategy impact on your e-commerce performance. Describe two recent campaigns that led to measurable impacts in online sales? What metrics do you use to measure conversions and sales?

The above will be assessed in the context of the size and resources of the business.

In conjunction with your business financial overview, the entrepreneurial characteristics you have in place to monitor performance, financial controls, marketing strategies and sales growth will all be taken into account.

Company/Individual Information

Company / Trading Name *

Note – please use company name you wish to be used in publicity

Applicant Name *

Position in Company *

Phone Number *

Mobile Phone *

Email Address *

Website

Company Address *

Business Format *

Sole Trader

Partnership

Limited Company

Franchise

Social Enterprise

Local Government

Multi-National

Charity

Other

Other Business Format

Year Company Established *

No. of Full Time Employees *

No. of Part Time Employees *

Detailed Information

Please give clear and concise information in each of the following areas. This criteria will form the basis of the judges decision.

1. Business Background: Briefly describe your business, including your vision, strategy, and staff roles. What is unique about your brand and quality in products, services, or delivery mechanisms. Briefly outline your risk management strategy around cyber threats to your brand or financial controls *

2. Marketing Plan: Businesses are aware that marketing and keeping pace with technology and digital change is critical to success. What is your overall online marketing strategy; how do you achieve competitive advantage online for your business products or service. Describe some offline activities that are included in your marketing plan? *

3. Digital Marketing: In terms of your digital sales and marketing activities, how do you measure business performance, presence, awareness, sales leads, conversions, engagement, and growth? Please include examples of campaigns to illustrate performance metrics. Specifically, please explain how you create flow and clarity in your web design and layout. What is your web content objective, how often do you update copy/content to keep it relevant, how do you maximise search engine optimisation/keyword searches/ad word campaigns? Do you blog? *

4. Social Media Strategy: Outline recent social media activities that positively impacted your business performance, and engagement. *

Describe how you use different social media platforms in terms of imagery, video, content, key messages? Which platform secures the highest engagement and why?

5. E-Commerce: Outline how your digital marketing and social media strategy impact on your e-commerce performance. Describe two recent campaigns that led to measurable impacts in online sales? What metrics do you use to measure conversions and sales? *

Consent *

I Consent

I hereby consent, if I am selected as a County Wexford Business Awards shortlisted applicant or winner, to the release and use of my name, business name, and photographs, which may be taken of me, and I agree that no compensation shall be due to me or my company for such usage. However, all competitive and financial information shall remain confidential unless I give express written approval for its release. Furthermore, I confirm that the information provided to and with this application is true and complete to the best of my knowledge and belief. I acknowledge that whilst every care has been taken to ensure that advice/feedback given on this programme is correct, neither County Wexford Chamber nor our sponsors will accept any responsibility for loss, damage, etc., arising from or occasioned by the implementation of such advice.

Completed application forms must be submitted online by 5.00pm on FRIDAY10^th March 2023.
An independent judging panel will review all applications received & shortlisted applicants will be contacted.

ALL SUCCESSFUL APPLICANTS MUST BE AVAILABLE FOR INTERVIEW ON THURSDAY 23^rd March at Clayton whites Hotel | Business Centre – time will be advised.  Phone Interviews are NOT an option.

County Wexford Business Awards Gala Ceremony
Friday, 5^th May 2023| Clayton Whites Hotel, Abbey Street, Wexford
Dress: Black Tie
Drinks Reception: 6.45 pm sharp
Seated: Promptly 7.30 pm
Music: Divine Invention

Tickets: €105 plus VAT each / Corporate Tables of 10 €1000 plus VAT

If you are human, leave this field blank.

Company/Individual Information

Company / Trading Name *

Note – please use company name you wish to be used in publicity

Applicant Name *

Position in Company *

Phone Number *

Mobile Phone *

Email Address *

Website

Company Address *

Business Format *

Sole Trader

Partnership

Limited Company

Franchise

Social Enterprise

Local Government

Multi-National

Charity

Other

Other Business Format

Year Company Established *

No. of Full Time Employees *

No. of Part Time Employees *

Detailed Information

Please give clear and concise information in each of the following areas. This criteria will form the basis of the judges decision.

1. Business Background: Briefly describe your business, including your vision, strategy, and staff roles. What is unique about your brand and quality in products, services, or delivery mechanisms. Briefly outline your risk management strategy around cyber threats to your brand or financial controls *

2. Marketing Plan: Businesses are aware that marketing and keeping pace with technology and digital change is critical to success. What is your overall online marketing strategy; how do you achieve competitive advantage online for your business products or service. Describe some offline activities that are included in your marketing plan? *

3. Digital Marketing: In terms of your digital sales and marketing activities, how do you measure business performance, presence, awareness, sales leads, conversions, engagement, and growth? Please include examples of campaigns to illustrate performance metrics. Specifically, please explain how you create flow and clarity in your web design and layout. What is your web content objective, how often do you update copy/content to keep it relevant, how do you maximise search engine optimisation/keyword searches/ad word campaigns? Do you blog? *

4. Social Media Strategy: Outline recent social media activities that positively impacted your business performance, and engagement. *

Describe how you use different social media platforms in terms of imagery, video, content, key messages? Which platform secures the highest engagement and why?

5. E-Commerce: Outline how your digital marketing and social media strategy impact on your e-commerce performance. Describe two recent campaigns that led to measurable impacts in online sales? What metrics do you use to measure conversions and sales? *

Consent *

I Consent

I hereby consent, if I am selected as a County Wexford Business Awards shortlisted applicant or winner, to the release and use of my name, business name, and photographs, which may be taken of me, and I agree that no compensation shall be due to me or my company for such usage. However, all competitive and financial information shall remain confidential unless I give express written approval for its release. Furthermore, I confirm that the information provided to and with this application is true and complete to the best of my knowledge and belief. I acknowledge that whilst every care has been taken to ensure that advice/feedback given on this programme is correct, neither County Wexford Chamber nor our sponsors will accept any responsibility for loss, damage, etc., arising from or occasioned by the implementation of such advice.

Completed application forms must be submitted online by 5.00pm on FRIDAY10^th March 2023.
An independent judging panel will review all applications received & shortlisted applicants will be contacted.

ALL SUCCESSFUL APPLICANTS MUST BE AVAILABLE FOR INTERVIEW ON THURSDAY 23^rd March at Clayton whites Hotel | Business Centre – time will be advised.  Phone Interviews are NOT an option.

County Wexford Business Awards Gala Ceremony
Friday, 5^th May 2023| Clayton Whites Hotel, Abbey Street, Wexford
Dress: Black Tie
Drinks Reception: 6.45 pm sharp
Seated: Promptly 7.30 pm
Music: Divine Invention

Tickets: €105 plus VAT each / Corporate Tables of 10 €1000 plus VAT

If you are human, leave this field blank.