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Objective

To recognize Wexford based businesses which excel in online sales and marketing harnessing the latest business thinking, creativity and technology to keep them at the cutting edge and up there in terms of social media engagement.

 

Criteria:

Business Background

Tell us about your business. Demonstrate the uniqueness of your brand and quality in products, services or delivery mechanisms. Tell us about the people that work in the business and how it is structured in terms of responsibilities, decision making, co-operation. Define your industry. Highlight the benefits of your business to the wider community. Highlight any collaborations with local charities, clubs, organisations.

Marketing Plan

Businesses are aware that marketing and keeping pace with technology and digital change is critical to success. Tell us about your overall integrated marketing strategy including offline activities and how you achieve your competitive advantage for your business products or service.

 

Digital Marketing

Tell us about your digital sales and marketing activities, that demonstrate business performance, presence, awareness, sales leads, conversions, engagement and growth with emphasis on how you measure success.

Specifically demonstrate or show how you create flow and clarity in your web design and layout. What is your web content objective, how often do you update copy/content to keep it relevant, How do you measure returns for online advertising, can you show examples of campaigns?  How important is search engine optimisation, how do you manage or use keyword searches? Do you blog? Do you use platforms for connecting links to your website? Do you use e-marketing and how effective is your message delivery, response rates?

 

Social Media Strategy.

Tell us about your social media activities that impact your business performance, engagement and growth with emphasis on how you measure success.

Tell us about your use of Facebook, Twitter, Instagram, Linked In, Youtube, and your choice of imagery, video, content, key messages that you use across all platforms and what gets engagement for you.

 

Training & Development

Outline details of your staff training and development programmes or investment in harnessing the skills, knowledge, competencies and resources of industry best practice or other improvements in the past 12 months.

Future

Briefly outline your vision and tell us about your financial management, performance targets, measurement tools, sustainability measures, expansion/development plans.

The above will be assessed in the context of the size and resources of the business

 

Please note: Financial details will be requested at time of interview


Company/Individual Information

Note – please use company name you wish to be used in publicity

Detailed Information

Please give clear and concise information in each of the following areas. This criteria will form the basis of the judges decision.
We are currently reviewing our data processing activities to ensure compliance with the forthcoming GDPR legislation. Therefore, if you wish to receive an email notification from Wexford Chamber notifying you once the annual County Wexford Business Awards applications are open for nomination, please tick this box. Wexford Chamber will comply with all applicable data protection legislation in respect of the information and personal data provided by you in this application form. You have the right of access to the data by means of a written request and you can request Wexford Chamber to correct any inaccuracies in the data.
I hereby consent, if I am selected as a Wexford Business Awards shortlisted applicant or winner, to the release and use of my name, business name, and photographs, which may be taken of me, and I agree that no compensation shall be due to me or my company for such usage. However, all competitive and financial information shall remain confidential unless I give express written approval for its release. Furthermore, I confirm that the information provided to and with this application is true and complete to the best of my knowledge and belief. I acknowledge that whilst every care has been taken to ensure that advice/feedback given on this programme is correct, neither Wexford Chamber nor our sponsors will accept any responsibility for loss, damage, etc., arising from or occasioned by the implementation of such advice.
Completed application forms must be submitted online by 5 pm on FRIDAY 13th April 2018.
An independent judging panel will review all applications received. Shortlisted applicants will be contacted by FRIDAY 20th April 2018 and ALL SUCCESSFUL APPLICANTS MUST BE AVAILABLE FOR INTERVIEW ON WEDNESDAY 25th April 2018 – time and venue will be advised. Phone Interviews are NOT an option.
Wexford Business Awards Gala Ceremony
Friday, 25th May 2018| Clayton Whites Hotel, Abbey Street, Wexford
Wine Reception 6.45 pm sharp
Seated promptly 7.30 pm
MC: Colm O’Regan
Music: Corner Boy
Dress Black Tie
Tickets €95.00 plus VAT each
Corporate Tables of 10 €855 plus VAT